Paul Pitman is a Solutions Architect at Collier Pickard Ltd. His track record covers over 20 years of sales and marketing management, giving customers valuable, real world insight in the delivery of CRM solutions. His direct experience of the development and implementation of solutions for organisations in a wide range of businesses, including global players in financial services, media and technology has saved many businesses money. His expertise has guided hundreds of organisations through the compliance, legal and management information requirements of a successful CRM solution.
Promoting your brands through technology.
Paul will explain how the combination of CRM and digital marketing tools can massively reduce the cost of promoting brands in the market by enabling businesses to link websites, CRM data and email marketing. Paul will cover low cost technology approaches to this topic and also describe more sophisticated tools available to companies as they grow.
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