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The Business Show

12th & 13th November 2025
Excel London

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White Label World Expo

23 Aug 2024

Vision to Victory: Securing the £100k Package for Your Small Business

Liz Ainger, Business Show Media
Introducing the £100k Launchpad, debuting at the 50th edition of The Business Show, this exciting initiative is designed to kickstart your small business idea. Whether you’re starting with a new idea or in the early stages of development, you can submit your business concept and future plans for a chance to win a remarkable £100k package. 

 

Participants will be shortlisted, and finalists will pitch their ideas live at the show in front of a panel of judges. The winner will receive £10k in cash, a free stand at next year’s event, and a comprehensive package of products and services worth £90k, thanks to our generous sponsors and exhibitors. This package includes financial support, professional courses, certifications, advanced software solutions, one-on-one workshops, expert consulting, tailored development, premium coaching, and intensive training programs. Our article will explore what's included in the package, what judges are looking for, tips for making your startup unforgettable, and advice for navigating the competition!

What’s Your Story?

To make your business idea stand out, highlight its story. Define the problem you’re solving, present your unique solution, and discuss the impact you aim to achieve. Sharing your personal journey or the inspiration behind the idea adds depth and makes your pitch more compelling. Emotional connections can build trust and loyalty, so aim to make your presentation truly memorable.

Backing Your Idea with Solid Data

Support your idea with concrete data. Whether through detailed research on demand, market size, and growth potential, or evidence like prototypes, beta versions, or testimonials, solid numbers help the judges see how your idea moves from concept to reality. This approach demonstrates the practicality and feasibility of your plans, making your pitch more convincing and credible.

Preparing for Tough Questions

Identify potential weaknesses or challenges in your idea and prepare thoughtful responses. Anticipating these issues and crafting clear answers shows that you’ve thoroughly evaluated your proposal and are ready for scrutiny. Practising mock interviews with colleagues or mentors will help you refine your answers and build confidence. The more you rehearse, the better you’ll handle unexpected questions and present yourself as knowledgeable and composed.

Leverage Networking Opportunities

Our event emphasises networking and building connections. Meet participants, judges, and attendees before your pitch to build relationships early. These connections can offer valuable insights and support. After your pitch, follow up with the judges and key contacts. Even if you don’t win, maintaining these relationships can lead to future opportunities and partnerships. Stay engaged with your network to maximise the benefits of your participation.

How to Enter

Entering the £100k Launchpad is simple. Just follow the provided link and complete the online form with your details. If you need assistance while filling out the form, please reach out to our team for support.

Meet the Judges: Who Are They and What Will They Be Looking For?

  • Simon Squibb: Founder of HelpBnk.com. Dedicated to helping others succeed, Simon values personal stories of resilience and innovation. He looks for entrepreneurs with passion and a drive to make a difference.

  • Rachel Elnaugh: Former Dragons’ Den ‘Dragon’ & Entrepreneur. Known for her role on BBC TV’s Dragons' Den, Rachel seeks entrepreneurs with strong business concepts, a clear sense of purpose, and a commitment to making a positive impact.

  • Ben Askins: Founder of Gaia Technologies & Content Creator. Ben values integrity and ethical practices and is drawn to compelling business ideas aligned with these values.

  • Carolina Godinho-Moxon: Head of Online at Estée Lauder. With extensive experience in luxury ecommerce, Carolina looks for entrepreneurs excelling in digital strategy and innovation.

  • Chelsey Baker: Award-Winning Pitch Expert & Mentor. Chelsey seeks pitches with a strong vision and potential for significant impact. She values innovation, effective communication, and a commitment to making a meaningful difference.

What’s Included in the £90k Package?

In addition to the £10k cash prize, the £90k package includes valuable resources:

  • ARVRA Wellness: A comprehensive wellbeing package for your team, including annual access to their wellbeing app, quarterly Wellbeing Labs with expert-led sessions, and a dedicated wellbeing department for the year.

  • The Institute of Directors (IoD): A one-year full membership, including access to their "Role of the Non-Executive Director" course, available both virtually and in person.

  • Superluminal Software: Offers a transformative AI solution for your business, including consulting and development time to create a production-ready Copilot that integrates seamlessly with your website or app.

  • Oser International: Provides brand creation services, including a workshop to develop a strong brand strategy, and the creation of a unique brand identity encompassing logo design and brand guidelines.

  • Ley Hill Solutions: Offers personalized consultancy services, including 12 days of support over 12 months for achieving ISO certification or using ISO frameworks for business improvement.

  • KN Comms: Provides a VIP Strategy Day for digital strategy and brand development.

  • Tradeprint: Offers a custom print package for business promotion.

  • HS Accountants and Consultants: Provides three one-hour accounting and tax compliance coaching sessions.

  • Fulcrum: Offers an MVP web package including web design, development, and hosting for 12 months.

  • Be More Effective: Provides an Executive Leader Coaching package with a four-hour session each month for six months.

  • Ares Legal: Offers Ares Access, a premium legal subscription providing 24 hours of support over a 12-month period.

  • Scared So What: Provides certification for up to two members as instructors in personal change management and two copies of their book, Transforming Sales Management.

  • Tegemea: Offers 100 hours of VA support for the year.

  • Metrobank: Provides one year of free business banking, a dedicated relationship manager, and personalised financial advice.

  • Blackbird Corporate: Offers a custom M365 App Masterclass tailored to your business.

  • Zoho Corporation: Provides access to their powerful software suite.

Polishing Your Pitch

Ultimately, your pitch is your opportunity to stand out. It’s not just about content, but also delivery. Create a narrative that connects, sharing a story that highlights your business's potential and explains why you're the top choice for the judges. Be passionate, concise, and confident. This is your chance to leave a lasting impression!

The Bottom Line

Winning the £100k package from the £100k Launchpad could be a game-changer for your small business. It offers a significant cash prize and a wealth of resources to help your business grow, including expert advice, advanced software, brand development training, and team building.

To increase your chances of winning, ensure your pitch tells a compelling story, is supported by solid data, and is ready for tough questions. Networking before and after the event can also lead to valuable connections and opportunities.

The £100k Launchpad is more than just a competition—it’s a chance to gain exposure, receive support, and set your business up for success. Focus on presenting your passion and the unique value of your idea. This is your moment to shine and make a lasting impression.

Even if you don’t win, participating in the £100k Launchpad will provide valuable insights, connections, and experience that can benefit your business in the long run. So go for it and make the most of this opportunity to turn your vision into reality.

Good luck!

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