Lottie founded MyoMaster, one of the UK's fastest growing health and wellness businesses, alongside her professional rugby player husband Joe Gray. Following years of recurring injury, Joe fashioned the first MyoMaster prototype at their kitchen table from a dismantled drill and a welded-on stool leg. Seeing the results from his own recovery as well as that of his teammates, Joe and Lottie realised there was space in the market to develop a range of recovery products. Backed by her communications experience, faith in the product's potential, and her competitive nature, she and Joe built the business to an impressive £4m revenue rate in just three years. Now, she and Joe are on a path to revolutionising the recovery industry and intend to build the global home of physical optimization. 

Outside of running MyoMaster, Lottie has made it her mission to build a smoother entrepreneurial road for those following in her footsteps. She is a board member of YourStory, and is also a highly sought after speaker, sharing her expertise in both business and personal growth.